In an effort to determine whether to sell its existing business in Latin America, maintain its current strategy, or initiate strategic acquisitions, this firm analyzed existing secondary research, conducted customer, partner, and competitor interviews. The firm also performed country and industry sector economic growth analysis. Cicero subsequently mapped a service value chain and recommended areas for strategic growth.
Additionally, Cicero recommended, and introduced the firm to, several potential large-scale customers for the proposed new venture. Two companies were acquired to augment the company’s product offering. The company significantly increased its market presence in the country and the division’s overall net income was reported to have grown 200% the subsequent year.